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Crossing the chasm: Marketing and selling disruptive products to mainstream customers

by Moore, G. A.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: New York Collins Business Essentials 2002Availability: Items available for loan: [Call number: 658.8 MOO] (1).

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Learning from Leonardo: Decoding the notebooks of a genius

by Capra, F.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: Sanfransisco Collins Business 2013Availability: Items available for loan: [Call number: 509.2 CAP] (1).

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