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1.
Strategic Planning: Formulation of corporate strategy: Text and cases - Indian context

by Ramaswamy, V. S.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: New Delhi Macmillan India Ltd. 1999Availability: Items available for loan: [Call number: 658.4012 RAM] (4).

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2.
Marketing management: Planning, implementation and control

by Ramaswamy, V. S.

Edition: 3rd ed. Material type: book Book; Format: print ; Literary form: not fiction Publisher: New Delhi Macmillan India Ltd. 2002Availability: Items available for loan: [Call number: 658.8 RAM] (1).

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3.
Marketing management: Global perspective Indian context. 5th. Edition.

by Ramaswamy, V. S.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: New Delhi McGraw Hill Education 2013Availability: Items available for loan: [Call number: 658.8 RAN] (1).

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